Captivating a weekly audience of 10 million people nationwide as a top-rated broadcast on Kana TV, Yegna is a scripted teen drama, Ethiopia’ first, that uses storytelling to address the issues Ethiopian teens face.

Yegna is now a household name with nationwide reach. The Yegna cast - five girls and two boys - play characters that reflect the lives of millions of Ethiopian teens; forming meaningful friendships and helping each other to find their voice and navigate the challenges of growing up.

Meaning “ours” in Amharic, Yegna is rooted in Ethiopian culture, and was created after listening to the challenges faced by thousands of Ethiopian girls in their everyday lives. Since 2013, Yegna has become a youth brand that audiences love, and are proud to call “authentically Ethiopian.” This drama is produced in partnership with the nonprofit Girl Effect.